Can TikTok's owner afford to lose its killer app?
US lawmakers will vote this weekend on a second bill in as many months that corners TikTok’s Chinese owner ByteDance with a stark choice – sell its US business or be banned.
Fears that data about millions of Americans could land in China’s hands have driven Congressional efforts to split TikTok from the Beijing-based company.
TikTok has said ByteDance “is not an agent of China or any other country”. And ByteDance insists it’s not a Chinese firm, pointing to the many global investment firms that own 60% of it.
But the app’s extraordinary success in the US has made it yet another flashpoint between Washington and Beijing.
Some 170 million Americans spend at least an hour of their day swiping on TikTok. That includes about six in 10 teenagers, a fifth of whom say they are on it “almost constantly”, according to Pew Research Center. More than 40% of US users say it’s their regular source of news.
A ban on TikTok could be challenged as a violation of free speech. It’s also difficult to police and possibly unpalatable in an election year. While forcing ByteDance to sell the app is seemingly simpler, that option also faces obstacles.
For one, analysts say Beijing will try its best to scupper a sale. But who will buy TikTok’s US operations, which, by some estimates, could fetch up to $100bn (£80.2bn)?
And the biggest question of all: Would ByteDance sell its most successful app?