Here at Who What Wear, we are always writing about the biggest hair, makeup and nail trends of the season. However, one thing we don’t talk about enough is eyebrows. In fact, I feel like eyebrows are often the last thing we think about when it comes to our beauty routines. As a beauty editor, I understand the power that brows can have. They have the ability to shape your entire face, and can take any makeup look to the next level.

It seems that other industry experts agree, as I’ve seen so many makeup artists get creative with different brow looks over the last few months. Forget filling in sparse hairs with a bit of brow pencil, as these days you can get everything from brow gels, pomades and even at-home lamination kits. However, with so many products on offer, it can be confusing to know which brow looks to go for.