Italian fashion house Gucci opened on Monday an expanded boutique in Southern California’s South Coast Plaza. 

Replacing its former location in the center, the new 17,500 square foot store offers double the floor space across two floors. 

The store’s interior design is characterized by custom marble flooring with geometric shapes drawing inspiration from antique historic buildings, as well as clean lines and understated tones. Soft rich fabrics adorn the walls, complemented by ivory boiserie acting as a delicate backdrop to the collections on display.

Designed to evoke a sense of home, the boutique features built-in displays reminiscent of walk-in closets, along with Gucci Décor velvet armchairs, sofas, and shaggy wool monochrome rugs. Additionally, the boutique houses two separate VIP lounges.

The boutique offers a journey through Gucci’s various chapters, with dedicated areas showcasing everything from Fragrances to Leathergoods.

On the ground floor, customers are greeted by a curated selection of Men’s Ready-to-Wear, Shoes, Accessories, and the Valigeria travel collection. A custom curving marble staircase leads to the upper level, housing Handbags, Fine Jewelry, Women’s Ready-to-Wear, Shoes, and more, including exclusive collections for Gucci Kids and Gucci Décor.

Notably, the store opens with the Women’s Spring/Summer 2024 and pre-Fall lines, alongside exclusive items available only at South Coast Plaza. Moreover, in celebration of the 20th anniversary of the Horsebit fine jewelry line, the boutique will present the global exclusive launch of the new collection this month.