Not many chief executives in tech are the daughter of a mechanic and a cleaner.

But Lidiane Jones, the boss of the online dating app, Bumble, says that is not what really marks her out: it is the fact she is not a man.

“It’s still not an equitable journey for women today”, she tells me of her path from her modest upbringing in São Paulo, in Brazil, to the boardroom.

If anyone wants to follow in her footsteps, she says, they need to turn the obstacles in business and tech that women continue to face to their advantage.

“My biggest advice is use this resilience that we have to build, especially as women, because opportunities are harder,” she says.

“It’s not necessarily an easy or linear journey. I’ve had to really be resourceful.”

Ms Jones brings more than 20 years of technical expertise in software engineering and product management to the role.

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