Poe introduces a price-per-message revenue model for AI bot creators
Bot creators now have a new way to make money with Poe, the Quora-owned AI chatbot platform. On Monday, the company introduced a revenue model that allows creators to set a per-message price for their bots so they can make money whenever a user messages them. The addition follows an earlier October 2023 of a revenue-sharing program that would give bot creators a cut of the earnings when their users subscribed to Poeâs premium product.
First launched by Quora in February 2023, Poe offers users the ability to sample a variety of AI chatbots, including those from ChatGPT maker OpenAI, Anthropic, Google, and others. The idea is to give consumers an easy way to toy with new AI technologies all in one place while also giving Quora a potential source of new content.
The companyâs revenue models offer a new twist on the creator economy by rewarding AI enthusiasts who generate âprompt botsâ as well as developer-built server bots that integrate with Poeâs AI.
Last fall, Quora announced it would begin a revenue-sharing program with bot creators and said it would âsoonâ open up the option for creators to set a per-message fee on their bots. Although itâs been nearly 5 months since that announcement â hardly âsoonâ â the latter is now going live.
Quora CEO Adam DâAngelo explained on Monday that Poe users will only see message points for each bot, which encompasses the same points they have as either a free user or Poe subscriber. However, creators will be paid in dollars, he said.
âThis pricing mechanism is important for developers with substantial model inference or API costs,â DâAngelo noted in a post on X. âOur goal is to enable a thriving ecosystem of model developers and bot creators who build on top of models, and covering these operational costs is a key part of that,â he added.
The new revenue model could spur the development of new kinds of bots, including in areas like tutoring, knowledge, assistants, analysis, storytelling, and image generation, DâAngelo believes.
The offering is currently available to U.S. bot creators only but will expand globally in the future. It joins the creator monetization program that pays up to $20 per user who subscribes to Poe thanks to a creatorâs bots.
Alongside the per-message revenue model, Poe also launched an enhanced analytics dashboard that displays average earnings for creatorsâ bots across paywalls, subscriptions, and messages. Its insights are updated daily and will allow creators to get a better handle on how their pricing drives bot usage and revenue.
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